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Groundbreaking Consumer Research on V2X TechnologyConsumers Prioritize Safety and EfficiencyReleased at WCX 2025 | Detroit, MISAE International, Mcity, and Poco Labs have released the first-ever quantitative U.S. consumer study on Vehicle to Everything (V2X) technologies. The findings reveal a clear message: consumers value safety and efficiency features that work independently of mobile devices.
Key InsightsSafety Comes FirstRoad Hazard Warnings ranked as the most valuable featurePedestrian Warnings and Emergency Vehicle Notifications also topped consumer preferencesSafety features were rated the most desired across all demographics
This research highlights safety and efficiency as the core drives of V2X adoption. Transaction-based features show promise but remain secondary. By aligning technology deployment with consumer priorities, the V2X ecosystem can accelerate safe, efficient, and widely accepted adoption.Explore the Full FindingsThe complete research results are available free to the public. Complete the form below and receive the report directly to your inbox.
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